Most simply put, there are two words that describe North Central Arizona: rebels and red. See, back in the old days, certain areas of this region put the “wild” in Wild West. In fact, some might say that there wasn’t a day that didn’t end with a night in a saloon. The most famous area for revelry of all was Prescott’s Whiskey Row, which had 40 bars in one block in its heyday, frequented by miners of copper, gold, and other minerals in the Senator Mine.
You’ll see those same shades, plus the aforementioned red, in the brilliant and beautiful rocks of Sedona. Mountain bike through the region’s twists and turns, slide on natural sandstone waterslides, and most of all: explore. North Central Arizona is admittedly still a little wild. Charming downtowns and literal haunts are just a glimpse at what you might find.
A diagonal strip of towering pine trees and stunning red rocks, discover charming frontier towns, including Prescott and Jerome. Sedona’s otherworldly beauty encourages reflection.
Perched just below the Mogollon Rim, Payson is perfect for campers, hikers, anglers, and anyone who loves the outdoors. Within a stone’s throw of three national forests – Sitgreaves, Tonto, and Coconino – as well as natural wonders such as Tonto Natural Bridge, the city offers visitors a scenic jumping-off point for adventures of all kinds.Learn More
A panorama of unforgettable sights unfolds before you from the moment you enter this friendly town full of resorts, camping, recreation, art, and spirituality. From the rich red sandstone buttes that rise above the city to nearby Oak Creek Canyon, a thickly forested gorge with a stream, this destination encourages you to jump in.Learn More