TroonFIT Running on the Links Series 4
Behzod Abduraimov, piano
Spanish Colonial Missions Tour: Tucson, Tubac and Tumacacori
The Spanish past is very present--and very scenic--in southeast Arizona. Links in the chain of 24 missions that Fr. Kino established in the late 1690's include Tumacacori and San Xavier del Bac.
Take Sports Action Photos Like a Professional Workshop – 2015 Spring Training Photo Workshops
Improve your skill with award winning sports photographer Andy Towle. One of kind opportunity, 5 stadiums, 10 teams; afternoon shooting, morning critique. Plus World Series Special of $100.00 Off.
Arizona Office of Tourism Partners With Buxton to Gain Visitor Insights
July 08, 2014
The Arizona Office of Tourism (AOT) is partnering with Fort Worth-based Buxton to develop in-depth profiles of Arizona visitors, at both the state and regional levels.
Buxton’s visitor profiling capabilities will help AOT leaders to:
- increase marketing campaign return on investment,
- better understand visitor potential,
- expand the impact of tourism on local economies, and
- identify ideal media channels to reach future and returning visitors.
The results of Buxton’s analysis will be presented at the Arizona Governor’s Conference on Tourism, July 16-18 in Phoenix, Arizona.
“AOT’s goal is to provide precise, research-driven strategies to expand travel activity and increase travel-related revenues in Arizona,” said Sherry Henry, director of AOT. “Partnering with Buxton supports this goal by providing the visitor insights we need to strengthen tourism marketing strategies across the state.”
“Buxton is pleased to support AOT’s tourism development efforts,” said Cody Howell, vice president of public sector solutions at Buxton. “Our best-in-class analytics will provide the insights needed to grow tourism revenues and enhance Arizona’s economy.”
By becoming a Buxton client, AOT will have access to SCOUT®, Buxton’s proprietary web-based analytics platform, giving leaders data and information at their fingertips to analyze visitor profiles for different areas of the state.
Arizona Office of Tourism Partners With Buxton to Gain Visitor Insights Page 2 of 2
Buxton has worked with more than 650 cities nationwide to implement retail and tourism development strategies. Client cities include Flagstaff, Arizona; Palm Springs, California; Dallas, Texas and many more.
About The Arizona Office of Tourism
Created as an executive agency in 1975, the Arizona Office of Tourism is charged with enhancing the state’s economy and the quality of life for all Arizonans by expanding travel activity and increasing related revenues through tourism promotion. For information on AOT’s program of work, research and media plans, visit www.azot.gov. For information about Arizona travel experiences, visit www.arizonaguide.com.
In a world where big data gets a lot of attention, Buxton focuses on providing BIG answers to its clients. Since 1994, Buxton has helped more than 3,000 clients in retail, healthcare, consumer packaged goods and the public sector. We provide answers to business questions around real estate, marketing, and merchandising strategies. Our clients include Red Wing Shoes, Sally Beauty Supply, GNC, and Anthropologie.
For more information, visit www.buxtonco.com or follow us on Twitter.